I spent the day at StartupCamp in Basel yesterday. I thoroughly enjoyed the conference and would love to see it happen again.

This being a BarCamp I did a presentation as well. Mine was about A/B testing or multivariate testing. It’s not exactly the same thing but I tend to lump them together.

I collected all the background material on delicious with the abtest tag.

You can download the presentation (PDF, 2MB). There were some more nice pictures in my live presentation but I stripped them for online consumption for copyright reasons.